About Me

Reading Time: 2 minutes

The Urban Umbrella Style Blog is an online destination which focuses on helping visitors build their unique sense of style, and encourages readers to embrace their individual beauty. The UU is a place where style and beauty is fun, lighthearted, and practical for the everyday woman.

Hey! Are you a girl who loves fashion but isn’t willing to sacrifice comfort? Or, a beauty maven who is always on the hunt for new incredible products? Well, if you’re either of these – you’ve come to the right place! Here on The Urban Umbrella, you’ll find daily content offering style inspiration, product reviews, and tips to help you build that wardrobe + beauty bin on a budget.

The Urban Umbrella – a Vancouver Style and Beauty Blog

Back in 2012, I began The Urban Umbrella. At the time, I was working a job that offered no creativity or excitement, I had no real set goals or plans on the horizon, and I felt completely directionless. It was truly a low point in my life. But during this time, I began reading blogs and began to feel inspired to start my own.

After months (and months and months) of debating whether or not launch my own blog, I finally decided to take the leap. Back then, I had no idea what The Urban Umbrella was going to be about, in-fact that’s part of the reason I chose the name The Urban Umbrella – I had figured it would be about an umbrella of topics. But, not long after launch date, I began to realize what exactly I wanted to focus on. The Urban Umbrella is a Vancouver based Style &Beauty blog.

When I am not blogging, I am either working as an Social Media Strategist, or freelance writer.  I love to explore local cafes, shops, and restaurants – I feel like I am constantly on the hunt to find new favourites in town.